Make Two Offers Every Day

Make offer one on social media or your website. In your content, ask people to join your email list. Incentivize it.

Make offer two on your email list. This is for a digital product your sell, coaching or consulting. Give people ways to buy or work with you.

Turn readers into email subscribers… and paying customers or clients.

TL;DR

• Create a basic lead magnet. Spend <30 minutes on this.
• Create your email list. I use ConvertKit.
• Create your creator profile in ConvertKit.
• Set up a landing page or opt-in form.
• Add a link to your landing page to your social media profiles. Focus on 1–2.
• Add it to your website homepage, books, social profiles… wherever you connect with your audience.
• Create one piece of content per day with a clear CTA to join your email list.
• Write weekly (or better yet, daily) emails to your list with a personal story and an offer.

Questions?

• What are the best strategies for newsletter design?
• How can I handle unsubscribers?
• Should I write a 7, 31, 365 day email sequence or series?
• Where is the best place to find newsletter subscribers?
• Should I build a website first?
• How do I write emails for my list?
• What is the subject, length and frequency of a successful newsletter?
• How I can appeal to my audience of subscribers?
• Should I use AI to automate the process?
• What platform should I use?
• How I can prove newsletters will have a good ROI for clients?
• Is a blog the same as a newsletter?
• Can a newsletter help me build a sustainable business?

Need more help? Join the Pro Writers Only Community